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OSAC Properties has grown from humble beginnings to become recognized as the largest Ethiopian-owned real estate firm in Dubai. In a city where thousands of brokerages compete for market share, OSAC has carved out a distinctive position through deep market knowledge, a client-first philosophy, and the kind of cross-border business experience that only comes from decades of operating across multiple countries. This is the story of how a 1995 trading company evolved into a 50-person real estate powerhouse, and what drives the company forward.
The OSAC story starts in 1995, when founder Osman Abdu Wahabrebi established OSAC United Business General Trading LLC. At the time, the business focused on import/export trading, connecting markets across the Horn of Africa, the Gulf, and beyond. That early experience in cross-border commerce laid a foundation that would prove invaluable decades later - understanding international transactions, navigating different regulatory environments, building trust across cultures, and executing deals where multiple parties, currencies, and jurisdictions intersect.
Over the following years, OSAC United Business expanded into a diversified conglomerate - the OSAC Business Group. The group's portfolio grew to include construction, logistics, consulting, and real estate development. Operations extended across four countries: the UAE (Dubai headquarters), Ethiopia, Djibouti, and Turkey. Each market brought different challenges and lessons, but the common thread was always the same: build long-term relationships, operate with integrity, and deliver results.
The formal establishment of OSAC Properties as a dedicated Dubai real estate brokerage came in 2023. The timing was deliberate. Dubai's property market was entering a sustained growth cycle driven by population growth, visa reforms (including the Golden Visa program - see our complete guide), infrastructure investment, and the post-Expo momentum that was transforming the city's economic landscape.
Osman Abdu Wahabrebi saw an opportunity that many others missed. While the Dubai brokerage market was crowded, there was a clear gap for a firm that combined deep local market knowledge with genuine international reach, particularly into African markets. Ethiopian, Eritrean, and East African investors were increasingly looking at Dubai real estate, but they lacked a trusted, culturally connected brokerage to guide them. OSAC Properties was built to fill that gap - and then to grow far beyond it.
The growth trajectory has been remarkable by any measure. Within three years of establishment, OSAC Properties has reached over 50 team members and earned recognition from some of Dubai's most prominent developers and media outlets.
This growth was not accidental. It reflects a deliberate strategy of hiring experienced agents, investing in training, building developer relationships, and - most importantly - delivering consistently for clients.
In a market with thousands of brokerages, differentiation matters. Here is what clients consistently cite as the OSAC difference.
OSAC does not push inventory. The approach starts with understanding the client's goals - whether that is rental yield, capital appreciation, Golden Visa eligibility, a family home, or a retirement plan - and then matching properties to those goals. This sounds obvious, but in a commission-driven market, it is surprisingly rare. Many brokerages lead with whatever developer is paying the highest commission that week. OSAC leads with the client's interest.
The OSAC team covers every major Dubai community and property type, from studios in JVC to penthouses in Downtown, from off-plan plots in Dubai South to waterfront villas on Palm Jumeirah. This breadth is combined with genuine depth - agents specialize in specific communities and property types, which means they understand micro-market dynamics like service charge variations, construction quality differences between towers, and rental demand patterns at the building level.
OSAC Properties maintains direct relationships with Dubai's top developers, including Emaar, DAMAC, Nakheel, Sobha, Binghatti, Azizi, and others. These relationships provide access to inventory allocation before public launch, preferred payment plans, and the kind of developer-side market intelligence that independent buyers simply do not have access to.
With the OSAC Business Group's decades of cross-border experience and a multilingual team, OSAC Properties serves investors from across the globe. The firm has a particular strength in serving Ethiopian, East African, and diaspora investors who are buying Dubai property for the first time. For these clients, having a brokerage that understands both their home market context and the Dubai regulatory environment is invaluable.
OSAC does not specialize in one narrow niche. The firm covers the full spectrum - from AED 400,000 studios to AED 50 million+ luxury properties. Off-plan and ready. Residential and commercial. Investment and end-use. This means a client who starts with a modest first purchase can grow their portfolio with the same trusted team over years and decades.
Under CEO Osman Abdu Wahabrebi, OSAC Properties benefits from three decades of international business experience and a leadership philosophy rooted in long-term value creation rather than short-term transaction volume. Sales Director Hemza Becetti brings sharp operational execution and a deep understanding of the Dubai market, ensuring that the team delivers consistently at scale.
The leadership team's commitment to ethical practice, regulatory compliance, and genuine client service sets the cultural tone for the entire organization. In a market where some firms prioritize volume over quality, OSAC's leadership has chosen a different path - and the results speak for themselves.
OSAC Properties is not standing still. The firm's roadmap includes expanded international marketing, deeper digital capabilities for investor services, and continued team growth to serve the growing demand from both local and international clients. The vision is clear: to be the most trusted name in Dubai real estate for investors who value expertise, integrity, and results.
Contact OSAC Properties to experience the OSAC difference - whether you are a first-time buyer exploring Dubai or a seasoned investor building your next portfolio. Our team is ready to help.
When was OSAC Properties established?
2023 as a real estate brokerage. The parent OSAC Business Group traces back to 1995.
Who founded OSAC Properties?
Osman Abdu Wahabrebi, founder of the OSAC Business Group.